Apple Buys Texture Newsstand to Boost Quality Journalism Efforts
Apple acquires Texture, the digital magazine subscription service, to strengthen its focus on trusted content. The deal brings over 200 popular magazines under Apple's growing media umbrella.
Apple acquires Texture, a digital magazine newsstand often described as the Netflix of publishing, as part of its push to promote trusted journalism. For a flat monthly fee, Texture provides subscribers with access to around 200 top magazines, and Apple plans to integrate this wealth of quality content into its existing services.
The tech giant takes over the entire company, including its staff, and promises to keep the service running exactly as it currently operates. Texture remains available across multiple platforms like iOS, Android, and Windows, and the deal receives enthusiastic praise from both Apple executives and Texture's publishing partners.
This purchase fits perfectly alongside Apple's previous media acquisitions, such as Beats for music and Prss for Apple News. By bringing a curated library of reputable magazines into its ecosystem, Apple positions itself as a safe haven for reliable information amid ongoing concerns about fake news on other digital platforms.