Apple Mandates Its New Privacy-Focused Login for All Apps Using Third-Party Sign-Ins
Apple reveals that apps offering Google or Facebook logins must also include its new Sign In With Apple feature. The service prioritizes user privacy by allowing one-tap logins and random relay email addresses.
Apple introduces a new mandatory rule for app developers regarding user authentication. Any application that currently offers third-party login options, such as those from Google or Facebook, must include Sign In With Apple as an alternative choice. The company updates its App Store Review Guidelines to enforce this requirement once the new service launches commercially later this year.
The tech giant frames this mandate as a major win for consumer privacy. While traditional social logins allow third-party companies to track user behavior and collect data for advertising, Apple's system prevents this information sharing. Users interact directly with the app developer without handing over personal details to outside data brokers.
Sign In With Apple streamlines the user experience by making registration incredibly fast. Unless a developer specifically asks for an email address, users complete the entire process with a single tap. The system also generates a random relay email address to hide the user's real inbox, a feature that draws significant applause during the WWDC keynote.