Apple Reveals 900 Million Active iPhones Worldwide
Apple discloses for the first time that its global active iPhone install base surpasses 900 million devices. The announcement comes as the company shifts away from reporting traditional unit sales.
Apple reveals that its global active install base of iPhones surpasses 900 million devices, marking the first time the company shares this specific metric. CFO Luca Maestri shares this record-breaking figure during the Q1 earnings call, highlighting that the number reaches an all-time high at the end of December.
This detailed iPhone milestone accompanies an updated total device count of 1.4 billion active Apple products worldwide. Interestingly, Apple chooses to break out the iPhone numbers just as it stops reporting individual unit sales in its quarterly financial reports.
The company plans to provide updates on the iPhone and total install bases on a periodic basis moving forward. This strategic disclosure shift occurs as Apple looks for positive indicators amidst a challenging quarter where iPhone revenues drop by fifteen percent.