Apple Shuts All Stores Outside China to Fight Coronavirus Spread
Apple is temporarily closing all of its retail stores outside of Greater China until late March to help prevent the spread of COVID-19. CEO Tim Cook also announces a $15 million pledge to support worldwide recovery efforts.
Apple temporarily closes all of its retail stores outside of Greater China in response to the global coronavirus threat, marking the largest such retail shutdown since the crisis begins. CEO Tim Cook announces that these locations remain closed until March 27 to protect the health of both employees and customers. Meanwhile, Apple stores in China are reopening as infection rates in that region decline significantly.
Despite the widespread physical store closures, Apple continues to serve its customers through digital channels. Shoppers still purchase products online through the company's official website or the Apple Store app. Customers who need technical support or troubleshooting assistance access these services remotely via the Apple support website.
In addition to the retail closures, Apple commits $15 million to help with worldwide pandemic recovery efforts. Cook expresses deep gratitude to the company's employees and suppliers in China for their dedication during the early stages of the outbreak. The tech giant operates hundreds of stores across more than 20 countries, with its largest concentration of 53 locations located in its home state of California.