Apple Unveils Arcade Subscription Service for Mobile, Desktop, and TV
Apple launches Apple Arcade, a new subscription service offering over 100 exclusive, ad-free games across iPhone, iPad, Mac, and Apple TV. The service partners with top developers to deliver premium gaming experiences without in-app purchases.
Apple introduces Apple Arcade, a groundbreaking game subscription service that offers over 100 new and exclusive titles for mobile, desktop, and living room devices. The service features original releases from acclaimed creators like Hironobu Sakaguchi, Ken Wong, and Will Wright, with Apple carefully curating the collection based on originality, quality, creativity, and fun.
Subscribers enjoy an all-you-can-play experience without any ads, ad tracking, or additional in-app purchases. Apple addresses a major gap in the App Store by helping premium, paid games reach a broader audience among the platform's more than one billion gaming customers through the simplicity of a single subscription.
Apple actively partners with top developers, contributing to development costs and working closely with creators from studios like Annapurna Interactive, Klei Entertainment, LEGO, and SEGA. These handpicked games feature immersive stories, captivating art, and engaging gameplay that appeal to players of all ages across iOS, macOS, and tvOS.