Bluesky Skyrockets to Top Five Apps as X Users Flee Policy Changes

Bluesky experiences a massive surge in new users, climbing to the top five U.S. apps amid growing frustration over X's revised blocking feature and new AI data training policies.

Bluesky experiences a massive surge in popularity as it climbs into the top five apps on the U.S. App Store and reaches the number two spot in the Social Networking category. The decentralized social network gains over half a million users in a single day without relying on any paid advertising. This impressive growth extends internationally, with the app claiming the number one spot in Japan, Thailand, and Taiwan, and entering the top ten in several other nations.

This sudden influx of users stems largely from controversial updates happening over at X. X recently alters its blocking feature so that blocked users can still view public posts, which creates significant safety concerns for people facing harassment. Additionally, X updates its Terms of Service to explicitly permit the sharing of user data with third parties for artificial intelligence model training.

These combined policy shifts push frustrated users to seek alternative platforms, directly benefiting Bluesky. App intelligence data confirms that daily App Store installs jump from a few thousand to nearly 200,000 in a very short timeframe. Early indicators also show a similar rapid ascent on the Google Play Store, signaling that this wave of user migration shows no signs of slowing down.

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