Tinder Agrees to $23 Million Settlement Over Age-Based Pricing
Tinder resolves a California age discrimination lawsuit by agreeing to a $23 million settlement for users over 28 who paid higher prices. Affected subscribers automatically receive 50 super likes as compensation.
Tinder agrees to a $23 million settlement to resolve an age discrimination lawsuit involving California users over the age of 28. The plaintiffs argue that the dating app charges older users more money for premium features compared to younger subscribers. This legal challenge highlights the ongoing debate around algorithmic pricing and fairness in the tech industry.
The settlement covers approximately 230,000 subscribers who use Tinder Plus and Tinder Gold. Instead of direct cash payouts, the company provides automatic compensation to users with active accounts. Each eligible member receives 50 super likes, which holds an estimated value of about $50.
This case draws significant attention to how digital platforms structure their pricing models based on user demographics. By settling the dispute, Tinder avoids a lengthy court battle while addressing the complaints of its older user base. The resolution serves as a notable example of how consumer protection laws apply to modern subscription-based software services.