ZoomInfo Acquires Chorus.ai to Boost Sales Intelligence and Coaching

ZoomInfo plans to acquire conversation intelligence leader Chorus.ai to integrate AI-powered call and meeting analysis into its go-to-market software platform. The deal expands ZoomInfo's addressable market to $70 billion and aims to eliminate blind spots for sales teams.

ZoomInfo agrees to acquire Chorus.ai, a leading conversation intelligence platform, to enhance its go-to-market software suite. By integrating Chorus.ai's advanced machine learning and artificial intelligence capabilities, ZoomInfo adds actionable insights from prospect and customer calls, meetings, and emails directly into its existing intelligence layer. This combination helps over 20,000 global revenue teams uncover valuable data that previously served as a major blind spot in digital sales environments.

The strategic acquisition significantly expands ZoomInfo's total addressable market to $70 billion. Financially, the company expects the deal to drive immediate growth, generate positive adjusted operating income within twelve months, and become accretive to cash flow by the second half of fiscal year 2022. ZoomInfo Founder and CEO Henry Schuck emphasizes that this move accelerates their vision of providing a modern platform that unites top-tier data management with comprehensive workflow and engagement tools.

Chorus.ai brings the largest conversation intelligence patent portfolio in the industry to ZoomInfo's ecosystem. The integrated technology enables sales leaders to review past interactions, coach their teams effectively, and repeat successful strategies across all customer deals. Ultimately, this merger empowers companies to make excellent, data-driven decisions throughout their entire sales funnel by marrying ZoomInfo's historical data with real-time conversational insights.

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