apple Apple's App Tracking Transparency Reshapes Digital Advertising Strategies Apple introduces App Tracking Transparency in iOS 17+, giving users the power to block involuntary data tracking. This major privacy shift creates significant challenges for digital marketers who rely on cross-app data collection.
ios 14.5 iOS 14.5 Brings App Tracking Controls and Apple Watch Unlocking to iPhones Apple's iOS 14.5 update introduces major new features for iPhone users, most notably requiring apps to ask permission before tracking your activity across other companies' apps and websites. The update also allows users to unlock their phones with an Apple Watch while wearing a mask.
apple Apple Releases iOS 14.5 With App Tracking Controls and Mask Unlock Apple launches iOS 14.5, bringing the controversial App Tracking Transparency feature and mask-friendly iPhone unlocking. The update also includes new Siri voices, Apple Maps reporting, and console controller support.
apple Apple Makes Spring Loaded Event Replay and Product Videos Available Online Apple uploads its fast-paced Spring Loaded event video to YouTube for on-demand viewing. The company also shares dedicated introductory videos for the new iPad Pro, iMac, and AirTag.
apple Apple Unveils M1 iPad Pro, Colorful iMac, and AirTag Trackers Apple hosts its virtual "Spring Loaded" event to reveal a powerful M1 iPad Pro, a redesigned colorful iMac, and the long-awaited AirTag item trackers. The announcements also include a purple iPhone 12 and a new Apple TV remote.
apple Apple Enforces App Tracking Transparency and iOS 14 SDK Next Week Apple announces that all App Store submissions must support App Tracking Transparency and use the iOS 14 SDK starting April 26. This mandate indicates the highly anticipated iOS 14.5 update is imminent.
apple Apple Confirms iOS 14.5 Release With Major Ad Tracking Restrictions Apple announces that iOS 14.5 will launch next week, bringing strict App Tracking Transparency rules that require apps to ask permission before tracking users. The update also includes convenient features like mask-friendly unlocking and new Siri voices.
apple Apple Unveils Colorful M1 iMac, AirTag Trackers, and Upgraded Apple TV Apple's Spring Loaded event introduces the long-rumored AirTag item tracker, a vibrant M1-powered iMac, and a revamped Apple TV 4K with a redesigned remote.
apple Apple Releases iOS 14.5 With Mask Unlock Feature and New Privacy Controls Apple releases iOS 14.5, allowing users to unlock their iPhones with an Apple Watch while wearing a face mask. The update also introduces more diverse Siri voices and strict app tracking transparency features.
apple Apple M1 Chip Brings Massive Speed and ML Gains to New Macs Apple's first in-house Mac processor, the M1 chip, delivers dramatically faster CPU, GPU, and machine learning performance while extending battery life up to 20 hours.
apple Apple Confirms April 20 'Spring Loaded' Event Amid Major Product Rumors Apple officially announces a digital-only "Spring Loaded" event for April 20, where it is expected to unveil new iPad Pro models, updated iMacs, and AirTags. The event takes place virtually due to the ongoing public health crisis.
microsoft Microsoft Buys Nuance for $19.7 Billion to Boost Healthcare Tech Microsoft acquires speech recognition firm Nuance Communications for $19.7 billion to strengthen its Cloud for Healthcare offerings. The deal highlights a busy day in tech, with Apple, Twitter, and various startups also making major moves.
neuralink Neuralink Monkey Plays Pong, Amazon Wins Union Vote, Box Secures $500M Today's top tech news features a Neuralink monkey playing Pong with its mind, a decisive union vote loss in Alabama, and a massive $500 million investment into Box by KKR. App usage also hits record highs as users spend an average of 4.2 hours daily on mobile applications.
apple Apple Ends Original HomePod Production to Focus on Mini Model Apple officially discontinues the full-sized HomePod after four years, choosing to focus entirely on the smaller and more popular HomePod mini.
apple Apple Commits $1.2 Billion to New European Chip Design Hub in Munich Apple invests heavily in a new Munich-based silicon design center focused on 5G and wireless technologies. The facility expands upon Apple's already massive engineering presence in the city.